Wedding Magazine ceases print to go digital
HBM UK have
made the decision to cease the print version of Wedding Magazine as
of the April 2016 issue.
HBM CEO, Luke Patten,
commented: ‘Although it’s always sad to retire a print title, the massive surge
in active digital brides-to-be is irresistible. We get more online visitors in
one day than the magazine sells in one month. Brides-to-be want information
right now and our website is where they visit for all their wedding
inspiration. We’re investing in the online wedding sector and there will be
some very exciting and innovative developments to be rolled out later this
year’.
Traditional wedding titles have seen a fall of 46% over the last five ABC periods, and this figure will decrease upon the release of the 2015 ABC data. HBM UK continues to publish wedding flowers & accessories magazine and operate weddingandweddingflowers.co.uk and weddingdaily.co.uk
Traditional wedding titles have seen a fall of 46% over the last five ABC periods, and this figure will decrease upon the release of the 2015 ABC data. HBM UK continues to publish wedding flowers & accessories magazine and operate weddingandweddingflowers.co.uk and weddingdaily.co.uk
Website:
Twitter:
@Weddingmagazine
Wedding Magazine ceases print to go digital
Reviewed by PR Songbird Team
on
09:59
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Reviewed by PR Songbird Team
on
09:59
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